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Manager, Business Analysis, Small Business Card Digital Marketing

Capital One


Location:
McLean, VA
Date:
08/21/2017
2017-08-212017-09-19
Job Code:
capitalone2-R29616
Categories:
  • Marketing
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Job Details

Company Capital One

Job Title: Manager, Business Analysis, Small Business Card Digital Marketing

JobID: capitalone2-R29616

Location: McLean, VA, 22106, USA

Description: McLean 1 (19050), United States of America, McLean, Virginia



At Capital One, we’re building a leading information-based technology company. Still founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.



Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we are on a quest to change banking for good.



Manager, Business Analysis, Small Business Card Digital Marketing



As a Business Analysis Manager at Capital One, you will apply your strategic and analytical skills to drive the growth of our Small Business division. You will leverage the foundation of our consumer digital marketing experience to build a business owner oriented digital marketing machine, through both optimizing existing channels and launching new capabilities. You will build a data infrastruture to integrate business owner touchpoints across the marketing lifecycle. And you will do it all in a collaborative environment that values your insight, encourages you to take on new responsibility, promotes continuous learning, and rewards innovation.



Specific responsibilities of this role include, but are not limited to:



- Strategic leadership: Develop marketing strategies that will drive growth, profitability, and competitive success for Capital One in the face of shifting business owner and regulatory demands



- Leadership: May manage and develop 1-2 analysts. Coaching and mentoring associates with a goal of developing and retaining talent at Capital One



- Marketing: Lead direct-to-consumer marketing efforts for select products, and strategic intent for products distributed through the retail channel. Build targeted insights to inform the design and development of new customer experiences, as well as breakthrough technology and concepts designed to deliver on new go-to-market strategies



- Credit Risk: Drive step changes in the quality and experience of incoming customers by understanding selection dynamics within and across channels, creating risk models, and testing hypotheses using rigorous monitoring and analysis



- Execution: Manage and sequence delivery of business intent, build business requirements and execute against the product strategy. Oversee multiple projects and programs concurrently



- Partnership: Work closely with colleagues across Capital One including: IT, Sales, Operations, Finance and others to drive improvement in quality, volume, service, and profitability



A number of key skills will drive your success at Capital One:



- Strategic & analytic orientation: A proven track record of decision making and problem solving based on analytics. Conceptual thinking skills must be complemented by a strong quantitative orientation, given that a large part of the business is based on rigorous analytic marketing & credit risk management



- Strong business judgment, leadership and integrity: He/she should be a tenacious decision maker, able to bring a healthy, aggressive, yet responsible approach to business



- Solid people leadership experience: Ability to build and leverage the capabilities of a high-performing team, as well as business partners across the enterprise. He/she should foster innovation, drive critical decisions, hold business partners accountable, and be able to consistently deliver results



- Strong executive communication skills: Impeccable written and oral communication credentials, coupled with strategic influencing skills and the ability to drive agreement through intellect, interpersonal and negotiation skills



- Clear results orientation: display an intense focus on achieving both short and long term goals. He/she should be able to drive and execute an agenda in an uncertain and fluid environment



- Successful track record of thriving in a fast paced, entrepreneurial and dynamic environment.Previous consulting experience is a plus



**Basic Qualifications:**

Bachelor’s Degree

At least 2 years of experience in analysis



**Preferred Qualifications:**

Master’s Degree



5+ years of experience in analysis

2+ years of experience in financial services

1+ year of experience in consulting

2+ years of experience in people management



**Capital One will consider sponsoring a new qualified applicant for employment authorization for this position.**



At Capital One, we’re building a leading information-based technology company. Still founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.                                               


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